Accelerated CFA PROGRAM

The Fast-track Option : 2 Years

ICFAI offers the Accelerated CFA Program for the benefit of professionals, working executives and full-time students of certain courses enabling them to complete it in 2 years instead of the normal 3 years.

Curriculum
The curriculum of the Accelerated CFA Program is the same as that of the Regular CFA Program.

Program Structure
The CFA Program is divided into three levels : Level I, Level II and Level III.

Eligibility
Candidates under any of the following categories are eligible to enroll into the Accelerated CFA Program :

* CAs/CWAs/CSs
* Candidates with PG qualifications like PGDBA/MBA/MMS/MFC/MIB/MBE/MCom etc.
* Graduates with 60% and above marks.

The following categories of candidates are also eligible to enroll into the Accelerated CFA Program, provided they are graduates.

* Candidates who successfully completed the Intermediate examinations of the Institute of Chartered Accountants of India (ICAI), the Institute of Cost and Works Accountants of India (ICWAI), the Institute of Company Secretaries of India (ICSI) or the CAIIB Part I examination of the Indian Institute of Bankers (IIB).
* Bankers with CAIIB qualification.
* Full-time students of the PGDBA/MBA/MMS/MFC/MIB/MBE/MCom Programs with business schools (recognized by AICTE)/University Departments, IIMs and other reputed institutions.
* Candidates pursuing MBA (by correspondence) with Indira Gandhi National Open University (IGNOU) and other Universities/All India Management Association (AIMA)/Indian Institute of Bankers/Icfaian Council for Open and Distance Education.
* Directly Recruited Officers in Banks, Financial Institutions and Insurance Companies.
* Class I officers in Central and State Government Services.
* Executives having a minimum of 5 years experience at managerial level.
* Faculty members having a minimum of 5 years teaching experience at undergraduate/postgraduate level.


Duration
The Accelerated CFA Program may be completed in a period of 2 years through study and examinations.

Eligibility for Examinations
Candidates of the Accelerated CFA Program have the flexibility of appearing for examinations in a combined fashion for Level I and Level II together, and subsequently for Level II and Level III together. To be eligible to appear for Level II and Level III examinations together, candidates should have completed Level I.

Candidates are eligible to appear for the first examination (one Group) after three months from the date of enrollment. Subsequently, after every three months they can appear for one additional Group.

Subject-wise Waivers at CFA Level I

Candidates with prior professional qualifications like CA/CWA/CS are eligible to get waivers from certain subjects in Level I of the CFA Program as indicated below.

Subject Eligibility for waiver
Financial Accounting Chartered Accountants, Cost and Works Accountants
Management Accounting

Chartered Accountants, Cost and Works Accountants

Economic Legislation

Chartered Accountants, Cost and Works Accountants, Company Secretaries

A Comparative Perspective
Regular CFA
Accelerated CFA
3 years 2 years (saving of 1 year)
All graduates All candidates should have specified professional qualifications and/or experience (with a bachelor's degree) or they should be first class graduates.
Examinations can be taken Level-wise, sequentially. Flexibility in taking examinations combining Level I and Level II; and Level II and Level III.

Note : All the rules and regulations relevant to the Regular CFA Program stated elsewhere in this site are also applicable to the Accelerated CFA Program, except where stated otherwise.


Period of Validity of Enrollment

The candidates are required to complete the CFA Program (all the three levels) within a maximum period of seven years from the date of enrollment.

They are also required to complete Level I of the CFA Program within three years from the date of enrollment.

Candidates who are unable to complete the program within the time-frame stipulated above, but still keen on continuing in the program, are required to register de novo.

Award of Certificates

The certification program for financial analysts, designed and administered by ICFAI, has a modular structure. At the end of each Level, the successful candidates receive a Diploma from ICFAI as indicated below. After completing Level III, the successful candidates will be eligible to receive the CFA Charter.

On successful completion of Level I Diploma in Business Finance (DBF)
On successful completion of Level II Advanced Diploma in Finance (ADF)
On successful completion of Level III PG Diploma in Financial Analysis (PGDFA), leading to the CFA Charter

Rank Certificates, Merit Certificates and Medals

Based on the performance at the Level III examinations, ICFAI awards Rank Certificates to top 10 candidates. Merit Certificates are awarded for the top performer in each Subject. Gold and Silver Medals are awarded for the top performer in each Group. A Special Award is given to the Best-Outgoing Student every year.

Award of the CFA Charter

All the candidates who successfully complete the CFA Program of ICFAI will be entitled to receive the CFA Charter from the Council of Chartered Financial Analysts (CCFA), subject to fulfilling the conditions of membership in CCFA.

THE REGULAR CFA PROGRAM

Eligibility

  • Graduates (from any discipline) are eligible to enroll into the CFA Program.
  • Candidates in their final year Bachelor's Degree courses who are expecting the results within three months from the date of submitting the Application to ICFAI are also eligible to apply (Such candidates will be enrolled Provisionally in the CFA Program).
Duration

The Regular CFA Program may be completed in a period of three years.

Period of Validity of Enrollment

The candidates are required to complete the CFA Program (all the three levels) within a maximum period of seven years from the date of enrollment. They are also required to complete Level I of the CFA Program within three years from the date of enrollment. Candidates who are unable to complete the program within the time-frame stipulated above, but still keen on continuing in the program, are required to register de novo.

Program Structure
The CFA Program is divided into three levels : Level I, Level II and Level III.

After completing Level I, the candidates will be admitted into Level II. After completing Level II, they will be admitted into Level III. The candidates of the Regular CFA Program will be required to study and complete the three levels in a sequential manner.

Subject-wise Waivers at CFA Level I

Candidates with prior professional qualifications like CA/ CWA/CS are eligible to get waivers from certain subjects in Level I of the CFA Program as indicated below.

Subject

Eligibility for Waiver

Financial Accounting

Chartered Accountants,

Cost and Works Accountants

Management Accounting

Chartered Accountants,

Cost and Works Accountants

Economic Legislation

Chartered Accountants,

Cost and Works Accountants, Company Secretaries


Eligibility for Examinations

Candidates of the Regular CFA Program are eligible to appear for the examinations in the following pattern :

CFA Level I/DBF

* Group Alpha, after three months from the date of enrollment.
* Group Alpha and Beta, after six months from the date of enrollment.
* Group Alpha, Beta and Gamma, after nine months from the date of enrollment.

Candidates are required to appear for the Groups in a sequential order i.e., Groups Alpha, Beta and Gamma.

CFA Level II

* Group Delta, after six months from the date of entry into Level II.
* Group Delta, and Epsilon, after nine months from the date of entry into Level II.
* Group Delta, Epsilon and Kappa, after twelve months from the date of entry into Level II.

Candidates are required to appear for the Groups in a sequential order i.e., Groups Delta, Epsilon and Kappa.

CFA Level III

* Group Lambda, after six months from the date of entry into Level III
* Group Lambda and Sigma after nine months from the date of entry into Level III.
* Groups Lambda, Sigma and Theta, after twelve months from the date of entry into CFA Level III.

Candidates are required to appear for the Groups in a sequential order i.e., Groups Lambda, Sigma and Theta.

Award of Certificates

The certification program for financial analysts, designed and administered by ICFAI, has a modular structure. At the end of each Level, the successful candidates receive a Diploma from ICFAI as indicated below. After completing Level III, the successful candidates will be eligible to receive the CFA Charter.

On successful completion of Level I

Diploma in Business Finance (DBF)

On successful completion of Level II

Advanced Diploma in Finance (ADF)

On successful completion of Level III

PG Diploma in Financial Analysis (PGDFA), leading to the CFA Charter


Rank Certificates, Merit Certificates and Medals

Based on the performance at the Level III examinations, ICFAI awards Rank Certificates to top 10 candidates. Merit Certificates are awarded for the top performer in each Subject. Gold and Silver Medals are awarded for the top performer in each Group. A Special Award is given to the Best-Outgoing Student every year.

Award of the CFA Charter

All the candidates who successfully complete the CFA Program of ICFAI will be entitled to receive the CFA Charter from the Council of Chartered Financial Analysts (CCFA), subject to fulfilling the conditions of membership in CCFA.

Chartered Financial Analysts (CFA) India

The Institute of Chartered Financial Analysts of India

The Institute of Chartered Financial Analysts of India was established in the year 1984 as a non-profit society registered under the A.P. (Telangana Area) Public Societies Act 1350F (Act 1 of 1350F) to offer the their flagship certification program for financial analysts known as CFA. The Institute was set up with the guidance from the leaders of the Indian Industry, CAs , PHDs,Bankers and academicians along with consultations from SEBI,Indian Ministry and other Indian bodies. The Association of Investment Management and Research(AIMR) the parent body of the present CFA Institute had a working relationship with ICFAI in the 1980s and was instrumental in setting up ICFAI. The CFA trademark was taken by AIMR and ICFAI jointly in India and later changed to 'in Use' by ICFAI after AIMR and ICFAI parted ways.

(ICFAI) represents India in the ASAF (Asian Security Analysts Federation, Australia). This is in no way affiliated to the CFA Institute of USA. The ICFAI's CFA course is designed for the Indian financial sector. This charter has the backing and recognition of EFFAS (European Federation of Financial Analyst Societies) and allows Indian ICFAI charter holders who have been conferred the CFA designation subject to membership in CCFA, to directly appear for the final CIIA exams from ACIIA.

Objectives

The CFA Program is a postgraduate professional program with the following broad objectives :

* To impart thorough knowledge of concepts in Corporate Finance, International Finance, Investment Management and Financial Services.
* To improve the ability to develop a framework for financial analysis and to rationally evaluate alternatives for purposes of decision-making.
* To deepen insights into practical applications of financial analysis in a dynamic business environment.
* To develop appreciation of the interface between financial analysis and other areas like economics, management, investments, financial markets, international finance, financial services and corporate strategy.
* To encourage future finance professionals to equip themselves with the latest IT tools and techniques.
* To develop a new body of knowledge and skill-set and make them available for those seeking challenging careers in the new era of liberalization and globalization.

The ICFAI Approach

  • The CFA Program follows seven distinctive but inter-related approaches :
  • Theoretical studies aimed at improving candidates' understanding of certain fundamental phenomena and relationships underlying the changing world.
  • Applied studies linking the theoretical studies to the practical problems faced by managers.
  • Practical exposure to industry practices takes place through a variety of activities like training under practice school program, project work, management development programs, seminars, conventions etc.
  • Global Perspective to business by encouraging the candidates to appreciate and get exposed to the international business environment and practices.
  • IT Orientation by providing a strong focus on information technology and its linkage with finance.
  • E-Business Framework aimed at encouraging the candidate to deepen their understanding of financial management and analysis in the era of E-Business leading to virtual delivery of financial services.
  • Ethical Focus aimed at inculcating in the candidates an ethical approach in their professional interactions and a sense of personal, corporate, and social responsibilities.
CFA - Working Level Knowledge

Group A

* Financial Accounting - 100 points
* Economics - 100 points

Group B

* Quantitative Methods - 100 points
* Financial Management - 100 points

Group C

* Financial Markets - 100 points
* Financial Statement Analysis - 100 points

CFA - Expert Level Knowledge

Group D

* Equity: Analysis & Valuation - 100 points
* Fixed Income Securities: Analysis & Valuation - 100 points

Group E

* Derivatives: Analysis & Valuation - 100 points
* Portfolio Management - 100 points

Group F

* Mutual and other Funds - 100 points
* Professional Ethics and Case Studies - 100 points

Total 1200 points

The Examination for each subject is of 3 hours duration. Each group has two Papers of 3 hours each. Students who complete all the groups are entitled to receive the MFA Degree from ICFAI University, Tripura and the CFA Chater from the Institute at the same time.

Extended List : Advertising Colleges in India

Andhra Pradesh
Assam
Bihar
Delhi
Goa
Gujarat
Harayana
Jharkhand
Karnataka
Kerala
Madhya Pradesh
Maharashtra
Manipur
Punjab
Rajasthan
Tamil Nadu
Uttar Pradesh
West Bengal




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingNizam College, Gunfoundry, HyderabadAndhra PradeshClass XII3 years
BA in AdvertisingGovernment College for Women, Begumpet, HyderabadAndhra PradeshClass XII3 years
BA in AdvertisingLoyola Academy College, Alwal, SecunderabadAndhra PradeshClass XII3 years
BA in AdvertisingKakatiya University, Vidyaranyapuri, Warangal - 506009Andhra PradeshClass XII3 years





Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingJB College, Jorhat, Dibrugarh UniversityAssamClass XII3 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingGaya College, GayaBiharClass XII3 years
BA in AdvertisingPatna Women's College, Bayley Road, PatnaBiharClass XII3 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingJamia Mallia Islamia, Jamia Nagar, New Delhi 110025DelhiClass XII3 years
BA in AdvertisingKamala Nehru college (South Campus), University of Delhi, New DelhiDelhiClass XII3 years
BA in AdvertisingJanaki Devi Mahavidyalya, University of Delhi, New DelhiDelhiClass XII3 years
BA in AdvertisingKalindi College, University of Delhi, New DelhiDelhiClass XII3 years
BA in AdvertisingVivekanand College, University of Delhi, New DelhiDelhiClass XII3 years
BA in AdvertisingDelhi College of Arts and Commerce, New DelhiDelhiClass XII3 years
BFA (Fine Arts/Applied Arts)Delhi College of Art, 24 Tilak Marg, New DelhiDelhiClass XII4 years
Diploma in AdvertisingInstitute of Management Development and Research, Management House, B-50, South Extension Part-I, New DelhiDelhiCass XII1 year
Correspondence Diploma in Advertising and Public RelationsSchool of Vocational Studies, South Extension, New DelhiDelhi
6 months
Diploma in Advertising and Public RelationsSylvie Academy for Designer Studies, A-91, Lajpat Nagar-I, New Delhi 110024Delhi
1 year
PG Diploma in AdvertisingIndian Institute of Mass Communication (IIMC), Shaheed Jeet Singh Marg, JNU Campus, New Delhi -110067DelhiGraduation1 year
PG Diploma in AdvertisingDelhi School of Communication, Vasant Kunj, New DelhiDelhiGMAT, G-IND-OMAT or MAT scores2 years
PG Diploma in AdvertisingJamia Malia Islamia, Jamia Nagar, New Delhi 110025DelhiGraduation2 years
PG Diploma in AdvertisingWigan and Leigh College, 401-402, Skipper Corner, 88 Nehru Place, New DelhiDelhiGraduation1 year
PG Diploma in Advertising and PhotographySardar Patel college of Communication and MDelhiGraduation in any discipline1 year
PG Diploma in Advertising and Public RelationsThe New Delhi YMCA Centre of Mass Media, Education Centre Building, Jai Singh Road, New Delhi 110001DelhiGraduation in any discipline1 year
PG Diploma in Advertising and Public RelationsYMCA, Bangla Sahib Lane, New Delhi 110001DelhiGraduation in any discipline1 year (part time)
PG Diploma in Advertising, Public Relations and JournalismIndian Institute of Journalism, Janakpuri, New DelhiDelhiGraduation in any discipline1 year
PG Diploma in Public Relations and AdvertisingMass Communication Research Centre, Jamia Malia Islamia, New DelhiDelhiGraduation in any discipline1 year
PG Diploma in Advertising and CommunicationsEMPI Institute of Advertising and Communications, New DelhiDelhiGraduation18 months
PG Diploma in Advertising ManagementNational Institute of Advertising (NIA) 1, Mohammad Pur, Bhikaji Cama Place, New Delhi 110066DelhiGraduation in any discipline1 year
Vocational Courses in Advertising and Public RelationsSouth Delhi Polytechnic for Women, behind Lady Shri Ram College, Lajpat Nagar-Ivm New Delhi - 110024DelhiClass XII/Graduation1 or 2 or 3 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BFA (Fine Arts/Applied Arts)Goa College of Art, Altinho, PanajiGoaClass XII4 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
Bachelors degree in Painting and Applied ArtsFaculty of Fine Arts, MS University, BarodaGujaratHSE of Gujrat (XII) with english or equivalent examination4 years
Diploma in Applied ArtFaculty of Fine Arts, M.S. University, BarodaGujaratClass X1 year
PG Diploma in Advertising and MarketingVidya Gauri, Neelkanth Marg, Khanpur, AhmedabadGujaratGraduation1 year
PG Diploma Programme in Communication (PGDPC)The Mudra Institute of Communication (MICA), Shela, AhmedabadGujarat50% marks in XII and graduation2 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingN.B. gurbachan Singh Memorial college, Sohna, GurgaonHaryanaClass XII3 years
PG Diploma in AdvertisingGuru Jambeshwar University, Hissar - 125001HaryanaGraduation1 year




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
PG Diploma in AdvertisingXavier Institute of Mass Communication, JamshedpurJharkhandGraduation1 year




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingBVV Basaveshware Commerce College, Bagalkot,KarnatakaClass XII3 years
PG Diploma in Advertising and MarketingSchool of Business Management, Gogte College Campus, BelgaumKarnatakaGraduation in any discipline1 year
PG Degree in CommunicationManipal Institute of Communication, ManipalKarnatakaGraduation in any discipline1 year
PG Degree in CommunicationManipal Institute of Communication, ManipalKarnatakaGraduation in any discipline2 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingKerala Varma College, Universtiy of Calicut,n TrichurKeralaClass XII3 years
Correspondence PG Diploma in Advertising and Public RelationsAnnamalai University, Directorate of Distance Education, AnnamalainagarKeralaGraduation with any discipline
PG Diploma in Advertising and Public RelationsSchool of Communication Management Studies, Thevar House, Cochin 682133KeralaGraduation in any discipline1 year




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingMLB Arts and Commerce Autonomous College, Rani Durgavati Vishwavidhalaya, GwaliorMadhya PradeshClass XII3 years
BA in AdvertisingGovernment Autonomous MKB Arts and Commerce College for Women, Rani Durgavati Vishwavidhalaya, JabalpurMadhya PradeshClass XII3 years
BA in AdvertisingGovernment Mahakoshal Arts and Commerce Autonomous College, Jiwaji University, JabalpurMadhya PradeshClass XII3 years
PG Diploma in Advertising and Public RelationsDevi Ahilya Vishwavidyalaya, IndoreMadhya PradeshGraduation in any discipline1 year




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
Adverting and Marketing WorkshopAdvertising Agencies Association of India (AAAI), Maker Towers, cuffe Parade, MumbaiMaharashtra
9 months
BA in AdvertisingDepartment of Communication Journalism, Gokhale Education Society, NashikMaharashtraClass XII3 years
BA in AdvertisingSiddharth College of Arts and Science, Mumbai University, Anand Bhavan, Dadabhai Naoroji Road, Mumbai 400001MaharashtraClass XII3 years
BA in AdvertisingSomaiya College of Arts, Mumbai University, charni Road, Near Bhartiya Vidya Bhavan, MumbaiMaharashtraClass XII3 years
BA in AdvertisingJai Hindi College of Arts and JT Lalwani College of Commerce, MumbaiMaharashtraClass XII3 years
BA in AdvertisingAnand Bhawan, DadabhaiNaoroji Road, MumbaiMaharashtraClass XII3 years
BA in AdvertisingSmt. MMP Shah College of Arts and Commerce, MumbaiMaharashtraClass XII3 years
BA with Advertising and Sales Promotionas vocational subjectsHR College of Commerce and Economics, MumbaiMaharashtraClass XII
Bachelor in Fine Arts (BFA)/Applied ArtsSir JJ Institute of Applied Art, Dr. DN Road, MumbaiMaharashtraSSC ow equivalent, Students from another state/board will need a certificate of eligibility from registrar of Bombay University5 years
Diploma in Advertising and MarketingXavier's Institution of Communication (XIC), St. Xavier's College, Mumbai 400001MaharashtraClass XII2 sequences of 36 weeks each
Diploma in Applied ArtSir JJ Institute of Applied Art, Dr. DN Road, MumbaiMaharashtraClass X1 year
PG Diploma in AdvertisingRajendra Prasad Institute of Communication and Management, K.M. Munshi Marg, Mumbai 400007MaharashtraGraduation in any descipline1 year
PG Diploma in AdvertisingSophia B.K.S. Polytechnic, Peddar Road, Mumbai - 400026MaharashtraGraduation1 year
PG Diploma in Advertising (Short Term)KC College, MumbaiMaharashtraGraduation3 months
PG Diploma in Advertising and PhotographyBhavan's College of Communication and Management, Andheri West, Mumbai 400058 (Branches in Cochin, Kulpati, Chandigarh, Hyderabad, Chennai, Nagpur, Jaipur, Visakhapatnam and Kolkata)MaharashtraGraduation in any discipline1 year
PG Diploma Programme in Advertising and MarketingNarsee Monjee Institute of Management Studies (NMIMS), MumbaiMaharashtraMinimum 50% marks in highter seconday and graduation level exam2 years
PG Diploma in Public Relations and AdvertisingYMCA Institute of Mass Media Studies, MumbaiMaharashtraGraduation in any discipline1 year (part time)
PG Diploma in Advertising and Communications Management (PGDACM)Symbiosis Institute of Business Management, Senapati Bapat Road, Pune -411004MaharashtraGraduation (50%)2 years
PG Diploma Programme in Communication (PGDPC)The Mudra Institute of Communication (MICA), CL Mehta Road, Vile Parle (West) Mumbai 400056Maharashtra50% marks in XII and graduation2 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingManipur University, Canchipur, ImphalManipurClass XII3 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingGGDSD college, Punjab University, ChandigarhPunjabClass XII3 years
BFA (Fine Arts/Applied Arts)College of Art, Sector 10-C, ChandigarhPunjabClass XII4 years
Correspondence PG Diploma in Advertising and Public RelationsPunjab University, PatialaPunjabGraduation with any discipline




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingVinodini Mahavidyala, KhetriRajasthanClass XII3 years



Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingVivekananda College, Tiruvendakam West, Madurai Kamaraj UniversityTamil NaduClass XII3 years
BA in AdvertisingPSG College of Arts and Science, Bharathiar University, CoimbatoreTamil NaduClass XII3 years
Certificate in AdvertisingBharathisadan University, Palkalai Perur, Tiruchchirappalli - 620024Tamil NaduClass XII3 years
BA in AdvertisingEthiraj College for Women, University of Chennai, ChennaiTamil NaduClass XII3 years
BA in AdvertisingChennai Christian college, ChennaiTamil NaduClass XII3 years
BFA (Fine Arts/Applied Arts)Government College of Arts and Crafts, ChennaiTamil NaduClass XII4 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingBareilly College, Rohilkhand University, BareillyUttar PradeshClass XII3 years
BFA (Fine Arts/Applied Arts)College of Arts and Crafts, LucknowUttar PradeshClass XII4 years
PG Diploma in Advertising and Public RelationsLal Bahadur Shastri Institute of Management and Development Studies, Kursi Road, LucknowUttar PradeshGraduation2 years




Degree / CourseCollege / InstituteStateEligibilityCourse Duration
BA in AdvertisingCooch Behar College, Kalighat Road, Cooch Vihar, University of North BengalWest BengalClass XII3 years
BA in AdvertisingAcharya Prafulla Chandra College, 24 Parganas (north), KolkataWest BengalClass XII3 years
BA in AdvertisingGokhale Memorial Girls College, University of Kolkata, KolkataWest BengalClass XII3 years
BFA (Fine Arts/Applied Arts)Kala Bhavan, Viswa Bharti, Shanti NiketanWest BengalClass XII4 years
BFA (Fine Arts/Applied Arts)Government College of Arts and Crafts, 28 J.L. Nehru Marg, KolkataWest BengalClass XII4 years
Certificate Course in DesignKala Bhavan, Viswa Bharti, Shanti NiketanWest BengalClass X and age 16 years2 years
Diploma Course in Graphic Art and DesignKala Bhavan, Viswa Bharti, Shanti NiketanWest BengalClass XPart Time


Please note that the list of Advertising colleges in India above is correct from our best knowledge. If you see any error in Advertising degree or the address of the Advertising college or institute, please do let us know. This list is provided only for personal use.

Advertising as a Career Option

Advertising is a service industry geared towards the communication of information and ideas to and on behalf of others. It is the main arm of marketing, involved in the communication of information and ideas to and on behalf of others for promoting goods and services in order to optimize sales or levels of awareness. An advertising is not an end in itself but a means to build a relationship between the product and the consumer.

Advertising plays a significant role in today's highly competitive world. A career in advertisement is quite glamorous and at the same time challenging with more and more agencies opening up every day. Whether its brands, companies, personalities or even voluntary or religious organizations, all of them use some form of advertising in order to be able to communicate with the target audience. The salary structure in advertising is quite high and if you have the knack for it one can reach the top. It is an ideal profession for a creative individual who can handle work-pressure.

Educational Qualifications
Most advertising agencies recruit candidates with a formal management or advertising/mass communication qualification. Preference is given for MBA's for posts in the market research, client servicing and media planning departments.

In the creative department, on the other hand, a general BA with a command of the language of communication plus knowledge of designing packages like Photoshop, coral draw or fine arts is the requirement.

There are also specialised courses in advertising/mass communication at diploma level and post graduate level for which basic qualification is graduation. However, advertising is also offered as a subject for the graduate degree course in mass communication studies at certain institutions for which minimum qualification is 10+2. In addition there are also certificate courses for which 10+2 is enough.

Personal attributes Required
Basic qualities like creativity and flair for writing or ability to translate ideas into a visual format are required for making a successful career in this field. They should have insight into the interests of people from all walks of life, ability to work as part of team, mental and physical toughness to be able to withstand high pressure and criticism, must be sociable and have calm temperament. Market and media researchers should have an analytical and logical brain. Those in creative field should possess artistic abilities to make the ad appealing to the masses.

Main areas of work in advertising field
Advertising is handled by advertising agencies that vary in size and scope. Soem large companies have set up seprate departments to handle specialized areas liek market research, film, video production etc. Advertising serves three basic purposes:

• Sales Promotion: To persuade people to buy a particular product or service.
• Public Relations: To create a positive image of a company.
• Education: To influence social attitude on matters of general concern and inform people about welfare schemes through public interest campaigns inititated by government or private organizations.

Following are the main areas of work in the advertising field:
• Client Servicing
• Creative Department
• Media Department
• Production
• Television and Film
• Photography
• Market Research
• Exhibition and Event Management
• Promotion and Direct Marketing

Job Prospects in Advertising in India

Career opportunities in advertising include openings in private advertising agencies; advertising department in private or public sector companies; in advertising sections of newspapers, journals, magazines; commercial section of radio or television; market research organisations etc. One can also do freelancing.

Career opportunities in advertising include placements in following:
• Advertising Agencies
• Market Research agencies and companies
• Advertising sections of radio and television
• Advertising sections of newspapers
• Advertising departments in private and public sector companies

Best Advertising And Marketing Communications Colleges In India

Below are 10 best Advertising and Marketing Communications Colleges in India. Please note that the list of Advertising and Marketing Communications colleges in India above is correct from our best knowledge. If you see any error in Advertising and Marketing Communications degree or the address of the Advertising and Marketing Communications college or institute, please do let us know. This list is provided only for personal use.

1. Indian Institute Of Mass Communication
Aruna Asaf Marg, JNU, New Campus, New Delhi - 110 067
URL : www.iimc.nic.in

2. MS University of Baroda
Fatehganj, Vadodara - 390 002, Gujarat
URL: www.msub.edu

3. Mudra Institute Of Communications (MICA)
Shela, Ahmedabad - 380 007, Gujarat
URL: www.mica-india.net

4. Narsee Monjee Institute of Management Studies
V.L.Mehta Road, Vile Parle(West), Mumbai - 400 056, Maharashtra
URL: www.nmims.edu

5. National Institute Of Advetising
Deen Dayal Upadhyay Marg, New Delhi - 110 002
URL: www.nia.org

6. National Institute Of Design 9NID)
Paladi, Ahmedabad - 380 007, Gujarat
URL: www.nid.edu

7. Sir JJ Institute Of Applied Art
Dr. DN Road, Mumbai - 400 001

8. University Of Delhi
College of Art, Tilak Marg, New Delhi - 110 002

9. Wigan & Leigh College
New Delhi 86-A Central Avenue, Sainik Farms ,
URL : www.wiganindia.org
Email: mail@wiganindia.org

10. Xavier's Institute Of Communication
St. Xavier's College , 5, Mahapalika Marg, Mumbai - 400 001 , Maharashtra
URL: www.xaviercomm.org

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Journalism Entrance Examinations - 2008

Journalism Entrance Examination - 2008
Name
of
Examination
Date
of
Issuing Form
Last Date
of
Receipt of Forms
Date
of
Entrance Exam.
Expected Date
of
Result
Availability
of
Seats
IIMC Entrance Exam 2008, Indian Institute of Mass Communication Entrance Exam 2008
5th March 2008 to 9 th April 2008 th April 2008 20th May 2008, Oriya Journalism on 19 th May
****
Guru Gobind Singh Indraprastha University Master of Mass Media Entrance Exam 2008, GGSIP CET for Master of Mass Media 2008
21stJanuary 2008 to 21stApril (Up to 4th April by post) 2008 21stApril 2008 26th May 2008 (10.30 to 1.00 p.m.) 10th June 2008 ****
Guru Gobind Singh Indraprastha University Bachelor of Journalism (Mass Communication) Entrance Exam Entrance Exam 2008, GGSIP CET for Bachelor of Journalism (Mass Communication) 2008 21stJanuary 2008 to 21stApril (Up to 4th April by post) 2008 21stApril 2008 30th May 2008 (10.30 to 1.00 p.m.) 15th June 2008 ****

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